Does the Super Bowl Really Matter?

Yes, but not in the way the NFL wants you to believe, and certainly not ultimately.

On a harsh Saturday night in December 1929, Charles Sheldon walked into a jam-packed gymnasium in Kansas for a college basketball game. Sheldon, author of the iconic book In His Steps, later wrote, “I couldn’t help wondering, while looking at the big crowd and the athletic ten young men running around, how many church members would be in the fifty different churches at a prayer meeting on a night like that, and paying a dollar apiece for the privilege of going.”